
UK Plain Packs – One Year On
Introduced on May 20th, 2017, the Standardised Packaging of Tobacco Products Regulations (2015) was meant to strike another blow to the smoking prevalence rate. Except that it hasn’t.
Dubbed a “major victory” by tobacco control loons ASH the removal of “glitzy packaging” has done the sum total of fuck all on the smoking prevalence in the UK. Nor has it had any significant impact in Australia. Or France.
Y’see, wherever plain packaging has been enforced, smoking rates have actually increased. Just as they have done in the UK after one year of the legislation being in force. Don’t take my word for it, here’s the graph from the Smoking Toolkit Study, where it demonstrates a clear rise in prevalence rates from early 2017. Prior to that, the rate had been steadily falling: