
Harm Reduction, Removing the Least Harmful Component
You’ll remember Shirley Cramer talking about “nicotine free” cigarettes at the E-Cigarette Summit and how, by some margin many of the general population (87% to be precise) think that nicotine is the harmful component of cigarettes. Well it turns out that there is a company out there trying to become the “world’s first manufacturer of cigarettes with the distinction ‘very low nicotine’”.
So, forget everything you’ve ever learned about the 4000+ other ingredients and chemicals contained within cigarettes it’s all about reducing exposure to nicotine. As thoroughly covered at the E-Cigarette Summit, and on many occasions before and after, the stigma surrounding nicotine needs to be addressed. In fact, as Joe Gitchell points out frequently (yes I have been listening Joe!), many in tobacco control and public health need to re-think nicotine. I would definitely agree with that. Wholeheartedly in fact.